IMPACT Muang Thong Thani Fair Calendar 2023: Full List by Month

2023 (B.E. 2566) was a year when the IMPACT Muang Thong Thani fair calendar was packed from start to finish, from large motor shows that filled all three IMPACT Challenger halls to niche events like coffee fairs, pet expos, dessert fairs and technology events for business people. This article collects 32 fairs and trade shows held that year, sorted by month, along with the halls actually used, to show the rhythm of each event and make it easier to plan ahead for the following year.

The benefit of looking back at an old calendar is that most fairs here are not one-off events. They return around the same time each year, as shown by the edition numbers attached to each event, such as the 44th Bangkok International Motor Show or the 35th Homepro Expo. If you know which week of which month an event you're interested in was held before, you can book accommodation and take leave in advance without waiting for the official announcement.

2023 Calendar Overview

The 32 events were not spread evenly across the year. The first half had only a few events, but they were long ones, while the second half was much busier, especially July (5 events) and December (7 events), when year-end sale events, motor shows and OTOP events all overlapped.

Hall usage also follows a clear pattern, which helps predict which zone an event you plan to attend is likely to be in.

• IMPACT Challenger Hall 1-3: used for large events that need continuous, pillar-free space. In 2023 this meant the two major motor shows, the architect fair, and all three editions of OTOP events.
• IMPACT Exhibition Hall 5-12: used for almost all niche and B2B events, including the sale events that are regularly held in Hall 9-10.
• IMPACT Forum: the Phoenix and Amber rooms along with Hall 4 are used for events that combine seminars or contests with exhibitions.
• IMPACT Lakeside: the lakeside area, used for relaxed events like Coffee & Brew Playground.

Summary Table of IMPACT Fairs in 2023

Month by Month: What's Happening When

March to April

The year opened with one of the longest events on the calendar, the 44th Bangkok International Motor Show 2023, from March 22 to April 2, filling all of IMPACT Challenger Hall 1-3 for 12 days. Organized by Grand Prix International, this is the event car buyers wait all year for, since it's when car brands launch their promotions together. Visiting on a weekday early in the event is much more comfortable than the final weekend.

Next came architect'23, from April 25 to 30, also at IMPACT Challenger Hall 1-3. Organized by TTF International, this event showcases construction technology and materials, where architects, contractors and people building homes can see products in person in one place.

June to July

Two events started together at the end of June, from June 28 to July 2: Bangkok International Auto Salon 2023 at IMPACT Challenger Hall 3, focused on modified cars and car accessories, and the 20th National Herbal Fair at IMPACT Exhibition Hall 11-12 and the Phoenix 1-6 rooms, organized by the Department of Thai Traditional and Alternative Medicine, with both a herbal product sales zone and an academic section.

July is the month when events overlap the most. From July 6 to 9, the 21st SmartHeart presents Thailand International Dog Show at IMPACT Exhibition Hall 5-6 ran alongside Smart SME Expo 2023 at Hall 7. Then Mid Year Sale 2023 took over Hall 9-10 for 9 days, from July 8 to 16. The month closed with Thailand Safe@Work #35, the national occupational safety and health event, from July 13 to 15, and Thailand Coffee Fest 2023 from July 13 to 16, which filled all four halls of Hall 5-8, making it the largest coffee event of the year by floor space.

August to September

August had two large events of very different kinds. The first was Silpacheep Prateep Thai OTOP: United in Royal Grace, from August 12 to 20, at IMPACT Challenger Hall 1-3, organized by the Community Development Department. The other was Medlab Asia and Asia Health 2023, from August 16 to 18, at IMPACT Exhibition Hall 6-7, a B2B event for the laboratory and medical industry.

September opened with the Thailand Lifelong Learning & Education Expo 2023, from September 8 to 10, at Hall 8, suitable for parents looking for courses for their children and working people looking for further education or upskilling. Next, from September 20 to 22, two events ran together: Building Construction Technology Expo 2023 at Hall 7 and LED Expo Thailand 2023 at Hall 8, which can be visited together in one trip. The month closed with OTOP Midyear 2023 at IMPACT Challenger Hall 2-3, running from September 23 into October 1.

October

October had 4 events, starting with EnwastExpo 2023, an exhibition and seminar on the environment and waste management, from October 4 to 6, at Hall 6. Next was the event pet owners wait for, the SmartHeart presents Thailand International Pet Variety Exhibition, from October 5 to 8, at Hall 7-8, covering many types of pets, not just dogs.

From October 7 to 15, One Stop Shopping Expo 2023 ran for 9 days at Hall 9-11, and the month closed with Fun & Biz ASEAN 2023, from October 24 to 26, at Hall 11-12, a regional business matching event.

November

November is when events start coming closer together as the year-end approaches. The Bakery & Sweets Festival 2023, from November 9 to 12, at Hall 5, was a dessert event with both products for sale and baking equipment. It was followed by Sale of the Year 2023, from November 18 to 26, at Hall 9-10, the year-end sale event by Union Pan Exhibitions.

On the B2B side, DigiTech ASEAN Thailand 2023 ran from November 22 to 24 at Hall 7, and Glasstech Asia 2023 ran from November 29 to December 1 at Hall 5. Two events straddled into December: the Silk Festival 2023: Towards Sustainable Development, from November 30 to December 3, at Hall 6-7, and the major year-end event, The 40th Thailand International Motor Expo 2023, from November 30 to December 11, at IMPACT Challenger Hall 1-3, for 12 days in total.

December

December had more events than any other month that year, 7 in total, with many overlapping. Early in the month, Coffee & Brew Playground ran from December 1 to 10 at IMPACT Lakeside, an outdoor event by the lake, while Homepro Expo #35, from December 2 to 10, took over Hall 9-10 with discounted home goods and appliances.

Mid-month brought The Foodism Show 2023, a food event for health-conscious visitors, from December 7 to 10, at Hall 7, followed by RESTECH 2023, from December 8 to 9, at Hall 6, and IAM Bangkok 2023, a one-day contest for Thai-modified cars, on December 9, at IMPACT Forum Hall 4, organized by the same team as Motor Expo, which is why it falls in the same period.

The year closed with two major shopping events: OTOP City 2023, from December 16 to 24, at IMPACT Challenger Hall 1-3, and the Ministry of Commerce New Year Mega Sale 2024, from December 20 to 24, at Hall 9-10. Both events are a convenient chance to buy New Year gifts in one place.

By Category

Cars and Motoring

In 2023 there were 4 events in this category, each clearly spaced apart. Early in the year is the Bangkok International Motor Show, from late March to early April. Mid-year is the Bangkok International Auto Salon, at the end of June. Late in the year is the Thailand International Motor Expo, from late November to mid-December. IAM Bangkok, a one-day modified car contest, falls in the same period. If your goal is to see new cars and promotions, focus on the two large events, Motor Show and Motor Expo. If you're interested in modified cars and accessories, Auto Salon and IAM Bangkok are more relevant.

Home, Decor and Construction

This category splits into a professional side and a consumer side. The professional side is architect'23 in April and the Building Construction Technology Expo in September. The consumer side is Homepro Expo #35 in early December, an event that people buying goods for the home wait for at year-end.

Food and Beverage

There are 3 main events: Thailand Coffee Fest in mid-July, the Bakery & Sweets Festival in mid-November, and The Foodism Show in early December, plus Coffee & Brew Playground at IMPACT Lakeside, an outdoor coffee event in early December. Note that coffee lovers get two rounds a year, mid-year and year-end.

Pets

The two major events come from the same organizer group: the Thailand International Dog Show in early July, specifically for dog owners, and the Thailand International Pet Variety Exhibition in early October, which covers many types of pets. Both events are held at IMPACT Exhibition Hall and run for 4 days each.

Education and Health

On the education side, there is the Thailand Lifelong Learning & Education Expo in early September. On the health side, there are events for the general public, such as the 20th National Herbal Fair at the end of June, and events for industry professionals, such as Medlab Asia and Asia Health in mid-August.

Business and B2B

This is the largest category on the calendar, including Smart SME Expo, Thailand Safe@Work #35, LED Expo Thailand, EnwastExpo, Fun & Biz ASEAN, DigiTech ASEAN Thailand, Glasstech Asia and RESTECH. Most of these events run 2 to 3 days, use one or two halls, and often include seminars alongside the exhibition. If you're coming for business meetings, allow extra time for the seminar rooms in the IMPACT Forum zone.

Sale Events and OTOP

Sale events by Union Pan Exhibitions are held mainly at IMPACT Exhibition Hall 9-10, with 3 rounds a year: Mid Year Sale in mid-July, One Stop Shopping Expo in mid-October, and Sale of the Year in late November, followed by the New Year Mega Sale from the Ministry of Commerce before the new year. There are 4 OTOP and handicraft events: Silpacheep Prateep Thai in August, OTOP Midyear at the end of September, Silk Festival in early December, and OTOP City before Christmas.

Annual Events Worth Noting for Next Year

Based on the 2023 data, these events carry edition numbers, meaning they have run for multiple years in a row and typically return around the same time of year.

• Bangkok International Motor Show, 44th edition, late March to early April, at IMPACT Challenger Hall 1-3
• architect, late April, at IMPACT Challenger Hall 1-3
• National Herbal Fair, 20th edition, late June to early July
• Thailand International Dog Show, 21st edition, early July, at IMPACT Exhibition Hall
• Thailand Safe@Work, 35th edition, mid-July
• Thailand Coffee Fest, mid-July
• Thailand International Pet Variety Exhibition, early October
• Thailand International Motor Expo, 40th edition, late November to mid-December
• Homepro Expo, 35th edition, early December, at IMPACT Exhibition Hall 9-10
• OTOP City, mid to late December, at IMPACT Challenger Hall 1-3

To use this list, pick the events you're interested in and note the week of the month. When the time comes, check the actual dates again at the IMPACT event calendar before you travel.

Planning Your Visit

Events that fill all three IMPACT Challenger halls, like Motor Show, Motor Expo or OTOP City, take a full day to walk through. If you're traveling from far away or staying for several days in a row, staying in the area saves a lot of energy. Novotel Bangkok IMPACT connects to IMPACT Challenger by a covered walkway, about a 3-minute walk, which suits people staffing a booth or attending a multi-day event, since you can go back to your room midday and return later. ibis Bangkok IMPACT is about a 5-minute walk to IMPACT Arena and Thunder Dome, a good option if your trip includes both a fair and a concert on the same weekend.

One last tip: events that run longer than 7 days, like sale events and motor shows, tend to get crowded on the final weekend because that's when discounts are deepest. For B2B events running 2 to 3 days, go on the first day, since exhibitors are still ready to talk and handouts are still fully stocked. Planning around these two patterns gets you very different value from the same event.